Tools

As a UX writer, I spend quite a lot of time online.

Whether I'm observing users in the wild or triple-checking the spelling of a two-word CTA, I come across useful tools all the time.

I've decided to gather these tools and share them with anyone who might be interested.

If you work with words and digital products, I hope you'll find this selection of links helpful.

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Help a colleague overcome writer's block! Message me on LinkedIn with your favorite tools.

Design systems

Overview - Elevation - Atlassian Design System
Elevations are layered surfaces that form the foundation of UI.
Indeed Design
The brand guidelines and best practices that Indeed’s UX and marketing creative teams use to help people get jobs and help employers hire people they need.
Doctolib Design System
Doctolib Design System · Design system documentation, made with zeroheight
Homepage
At Intuit, content is why customers use QuickBooks, TurboTax, and other products. Our content design and strategy standards help customers succeed.
Neurodiversity Design System
The NDS is a coherent set of standards and principles that combine neurodiversity and user experience design for Learning Management Systems.

Style guides

Hand-picked Brand Style Guide Examples by Saijo George
Curated links to various style guides, pattern libraries and design manuals for inspiration. Handpicked by Saijo George.
Content design: planning, writing and managing content
Planning and managing digital content to meet the needs the public has of government.
Design & Branding Guidelines | Spotify for Developers
Welcome - Microsoft Writing Style Guide
The online Microsoft Writing Style Guide provides up-to-date style and terminology guidelines. It replaces the Microsoft Manual of Style.
Apple Style Guide
University Branding and Identity Guidelines
Welcome to the Mailchimp Content Style Guide | Mailchimp Content Style Guide
Guidelines and resources for web writers and editors. Includes: voice and tone, grammar, web style, social media, email newsletters, blog posts, legal content, educational content, accessibility, translation, copyright, and more.

Accessibility

WAVE Web Accessibility Evaluation Tools
Accessibility Checker: Is Your Website Accessible?

Inclusive writing

The international guide to gender-inclusive writing • UX Content Collective
Content designers from around the globe share best practices in their language.
General
Explore these free guides to learn about conscious language—language at the intersection of compassion and critical thinking.
Disability Language Style Guide | National Center on Disability and Journalism
The Micropedia of Microaggressions – the first encyclopedia of microaggressions.
Browse this site to learn about microaggressions and their impact.

User-friendly language

Home - Goblin Tools
SMMRY | Summarize Any Text in Seconds | Smmry.com
Transform long content into clear summaries instantly. Our AI text summarizer helps you extract key insights from articles, documents & reports. Free summarization tool.
Rewordify.com | Understand what you read
Rewordify.com helps you read more, understand better, learn new words, and teach more effectively.
Wordtune — Take your productivity to new heights
Wordtune is an AI writing assistant, helping you rewrite, paraphrase, and refine your text for clarity, impact & authenticity. Humanize AI content, improve tone & express ideas effortlessly.
QuillBot: Your complete writing solution
Write effortlessly and efficiently with QuillBot’s suite of AI tools. Paraphrase, check grammar, analyze tone, improve fluency, and more. Start doing your best work.
BlaBlaMeter - Bullshit detection tool
BlaBla Meter - Bullshit detection tool
Lose the Very

User flows

Nicelydone
Browse a curated design library of web app screens, UI components and User flows from top SaaS web apps, inspiring product teams from leading companies.
User Onboarding | A frequently-updated compendium of web app first-run experiences
The ultimate source for User Onboarding teardowns, tips, & thoughts!
User onboarding | GoodUX
Even great products need user onboarding. These best-in-class examples show how it’s done. Get inspired by great UX with these user onboarding flows that include tooltips, modals, slideouts, intelligent personalization, and more.

Microcopy

Microcopy - Short Text for Your Website
Discover 500+ carefully curated microcopies for your website. Find perfect UX writing examples for headlines, CTAs, error messages, and more.
Good Microcopy
Words and messages that provide context and set expectations — that’s good microcopy. Curated by…
Copybook - MynaUI - Made with TailwindCSS, shadcn/ui, Radix UI and Figma
A library of ready-to-use UX microcopy for product states, auth, errors, and more.
Little Big Details
Your daily dose of design inspiration.
Microcopy and UX writing - Awwwards
Brands can express their voice and tone and connect emotionally with users via the communicative style of the microcopy and UX writing on their websites,…
Microcopy examples
Curated collection of ux writing examples, microcopy examples and copywriting examples.

Modalz Modalz Modalz
All the reasons you don’t need a modal — and what to use instead.
Modal windows | GoodUX
In the mood for modals? Get inspired with these best-in-class examples of modal dialog windows from your favorite software products. Learn how to use this UI pattern to create an exceptional user experience in your own app.

Calls-to-action

CTA Examples Library – 100+ Call to Action Examples
Explore 100+ CTA examples and call-to-action examples that boost clicks—filter by industry, format or goal to inspire your next campaign.

Emails

What should I say? | Templates for difficult situations | Art of Say
Tough request or situation? Proven templates to convey your points fairly to have the best chance to be heard with fresh ears and an open mind.
Milled: A search engine for email newsletters and ecommerce sales
Milled is a search engine for email newsletters. Find sales, deals, coupons, and discount codes from retailers and brands.
Directory of 282 Best Cold Email Templates • Hunter
Filter best-performing cold email templates by category. Start your email outreach in minutes and get more replies.
Good Sales Emails
Good Copy • Email copy from great companies

Landing pages

Landing Page Design Examples: 7,300+ Best Landing Pages | Lapa Ninja
Browse 7,300+ landing page designs from portfolios, agencies & startups. Find high-converting examples with screenshots & videos. SaaS, e-commerce & more.

Copywriting

Writing Examples
Write like the greats.
Copywriting Examples - The world’s best copy. In one place.
The only swipe file you’ll ever need. 330+ handpicked examples. Broken-down.
Home – Deck of Brilliance
The world’s most powerful idea-generation resource. 200+ creative tools and thousands of examples to boost your problem-solving ability, confidence and output.
Swipe-Worthy » Swipe File Archive » Marketing & Copywriting Examples
The largest analyzed swipe file collection of profitable marketing & rare copywriting examples. An exclusive community for smart marketers and copywriters.
The Creative Marketer – Techniques & tools for creatives
Learn how to smash the creative block, write original copy, and come up with awesome campaigns | Made by Shlomo Genchin
Advertising Slogans - Brand Taglines - Slogans and Taglines

CTA Image

I'm Elisa, an Italian content designer and translator at heart who believes good design is service. This is where I document my life in UX and writing.

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Let’s talk words

Get in touch on LinkedIn to talk about all things UX writing, content design and localization.

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